Privacy Policy

This Privacy Policy outlines how BoxSubs Co (referred to as “we” or “the Site”) collects, utilizes, and shares your Personal Information when you visit our website or make purchases from us.

Collection of Personal Information

When you interact with our website, we gather specific information about your device, your engagement with our site, and data needed to process your orders. We may also collect additional data if you contact us for customer support. In this policy, “Personal Information” pertains to any information that can uniquely identify an individual. Here’s a breakdown of the Personal Information we collect and the reasons why:

Device Information

  • Examples of Personal Information collected: web browser version, IP address, time zone, cookie details, viewed products or pages, search queries, and your interactions with the site.
  • Purpose of collection: To optimize our site for your use and conduct analytics on site usage to enhance our services.
  • Collection source: Automatically collected when you access our site through cookies, log files, web beacons, tags, or pixels.
  • Disclosure for business purposes: Shared with our processor (note: replace “Shopify” with your relevant processor).

Order Information

  • Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card details), email address, and phone number.
  • Purpose of collection: To provide products or services, fulfill contracts, process payments, arrange shipping, send invoices or order confirmations, communicate with you, screen orders for potential risks or fraud, and, as per your preferences, provide information or advertising related to our offerings.
  • Collection source: Provided by you.
  • Disclosure for business purposes: Shared with our processor Stripe.

Customer Support Information

  • Examples of Personal Information collected: Name and email.
  • Purpose of collection: To offer customer support.
  • Collection source: Collected from you.
  • Disclosure for business purposes: (Specify the relevant disclosure information)

Minors

  • Our website is not intended for individuals under the age of 16. We do not intentionally collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us to request deletion.

Sharing Personal Information

We may disclose your Personal Information to certain third parties for the following purposes:

  • To assist us in providing our services and fulfilling our contractual obligations to you. These third parties may include shipping and logistics partners, payment processors, and customer support service providers.
  • To comply with applicable laws and regulations, respond to legal requests for information, or protect our rights and the rights of our users.

Please note that we will only share your Personal Information with third parties to the extent necessary to achieve these purposes, and we will take measures to ensure the protection of your data in accordance with our Privacy Policy.

Behavioural Advertising

As mentioned earlier, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. This includes:

  • Utilizing Google Analytics to gain insights into how our customers interact with our website. You can review Google’s privacy practices at Google Privacy Policy and opt-out of Google Analytics at Google Analytics Opt-out.
  • Sharing information about your website usage, purchase history, and interaction with our advertisements on other websites with our advertising partners. We may collect and share some of this information directly with our advertising partners or through the use of cookies and similar technologies, subject to your location and consent.

For detailed information on how targeted advertising functions and how to opt out, please visit the Network Advertising Initiative’s (“NAI”) educational page at Understanding Online Advertising.

You can opt out of targeted advertising through the following platforms:

Additionally, you can choose to opt out of certain services by visiting the Digital Advertising Alliance’s opt-out portal at About Ads – Opt-Out.

Please be aware that because there is no industry-standard approach to responding to “Do Not Track” signals, we do not modify our data collection and usage practices when we detect such a signal from your browser.

Using Personal Information

  • We utilize your Personal Information to deliver services, including product sales, payment processing, order fulfillment, and keeping you informed about our products, services, and promotions.

Lawful Basis

  • Under GDPR, if you are an EEA resident, we process your Personal Information based on various lawful grounds:
    • Your consent
    • Contract performance
    • Compliance with legal obligations
    • Protection of vital interests
    • Public interest task
    • Legitimate interests, respecting your rights and freedoms

Retention

  • We retain your Personal Information related to orders unless you request its deletion. For more on erasure rights, refer to the ‘Your Rights’ section below.

Automatic Decision-Making

  • We do not engage in fully automated decision-making with a significant legal effect on you.

Your Rights

  • GDPR: If you are an EEA resident, you have rights to access, port, correct, update, or erase your Personal Information. Contact us at [email protected] to exercise these rights.

Cookies

  • We use various cookies, including functional, performance, advertising, and social media cookies, to enhance your browsing experience and provide our services. You can manage cookies through your browser settings. Note that blocking cookies may affect your user experience.

Do Not Track

  • We do not alter our data collection practices in response to “Do Not Track” signals, as industry standards are inconsistent.

Changes

We may update this Privacy Policy periodically to reflect changes in our practices, operational requirements, or legal and regulatory obligations. Please check this page regularly for updates to stay informed about how we handle your Personal Information. The last update was made on 23/07/21.

If you are dissatisfied with our response to any privacy-related concern, you have the right to file a complaint with the appropriate data protection authority. You can contact your local data protection authority or reach out to our supervisory authority through the following link: Data Protection Authority Complaint.

This revised section addresses the process for updating the privacy policy and provides a link for users to file a complaint with the data protection authority if they are not satisfied with the handling of their privacy-related concerns.

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